Tourism Current Project Overview


Please also see Action Plans and Final Reports for completed projects.


(COMPLETED) Barkerville's Travelling Exhibit to China: Who Am I? Bridging the Pacific – From Guandong to Barkerville and Back
November 2011 – December 2012

The Barkerville Heritage Trust is developed a travelling exhibit complete with photos, dioramas, artifacts and books dedicated to the Chinese people that came to BC during the Gold rush.

  • Recommendation 3: Increase awareness of the nature and value of the opportunities in tourism available in the region.
  • Recommendation 4: Increase tourism by using the region’s features and attraction to a full advantage.

Download the Project Overview - Click Here (PDF 124Kb)

FINAL Report Submitted by the Barkerville Heritage Trust - Click Here


Salmon Trails
January 2011 – December 2014

Development of Salmon Trails increased cultural tourism in the region by using its rural Canadian features and attractions to full advantage.

  • Recommendation 3: Increase awareness of the nature and value of, and the opportunities associated with, tourism in the region.
  • Recommendation 4: Increase tourism by using the region’s features and attractions to a full advantage.

Download the Project Overview for Phase II- Click Here (PDF 216Kb)

FINAL Report submitted - Click Here


 

(COMPLETED) The Big Pig Mountain Bike Festival Enhancement Project
May 2012 – September 2012

The goal of the project was to drive visitation and economic activity to the Bulkley Nechako region by the expansion of the Big Pig Mountain Biking Festival, August 17-19, 2012, through enhanced programming and promotion.

Attraction and Retention Strategy

  • Recommendation 2: Market the region’s considerable assets which make it a desirable place to live, work, play, and invest.
    • Support local initiatives that strengthen community identity.
    • Improve the availability of information on the region’s considerable environmental assets and outdoor recreational opportunities.
  • Recommendation 4: Further identify and develop the services and amenities required to attract and retain young people, seniors, skilled workers, professionals, and others.
    • Identify and develop amenities needed to retain youths.

Tourism

  • Recommendation 2: Improve access and accessibility for travellers to and within the OBAC region.
    • Develop or enhance the region’s urban and rural trails and trail networks to attract more summer and winter users: iii. The selection of the top trail development/enhancement sites should reflect consideration of both market potential and opportunities to enhance linkages between communities.
  • Recommendation 3: Increase awareness of the nature and value of, and the opportunities associated with, tourism in the region.
    • Undertake specific activities at the community and regional levels that increase residents’ awareness of both the value of tourism to their community and regional tourism opportunities.
    • Increase investor awareness of high potential sites for various tourism opportunities.

 Download the Project Overview - Click Here (PDF 153Kb)

Watch the "2013 Burns Lake Big Pig Mountain Bike Festival Video" here! 

FINAL Report Submitted by the District of Burns Lake - Click Here


 

(COMPLETED) Regional Mountain Biking Strategy for Northern BC
January 2014 – January 2015

Recognizing the need to explore the viability and potential opportunities for northern communities to collaborate for the enhancement of the mountain bike industry, the Mountain Bike Tourism Association is partnering with Northern BC Tourism to initiate a planning project.


Attraction and Retention Strategy

  • Recommendation 2: Market the region’s considerable assets which make it a desirable place to live, work, play, and invest.
    • Support local initiatives that strengthen community identity.
    • Improve the availability of information on the region’s considerable environmental assets and outdoor recreational opportunities.
  • Recommendation 4: Further identify and develop the services and amenities required to attract and retain young people, seniors, skilled workers, professionals, and others.
    • Identify and develop amenities needed to retain youths.

Tourism

  • Recommendation 2: Improve access and accessibility for travellers to and within the OBAC region.
    • Develop or enhance the region’s urban and rural trails and trail networks to attract more summer and winter users: iii. The selection of the top trail development/enhancement sites should reflect consideration of both market potential and opportunities to enhance linkages between communities.
  • Recommendation 3: Increase awareness of the nature and value of, and the opportunities associated with, tourism in the region.
    • Undertake specific activities at the community and regional levels that increase residents’ awareness of both the value of tourism to their community and regional tourism opportunities.
    • Increase investor awareness of high potential sites for various tourism opportunities.

Download the Project Overview - Click Here (33 Kb)

 FINAL Report Submitted by the Mountain Bike Tourism Association - Click Here


 

(COMPLETED) Northern BC Tourism Region Aboriginal Cultural Tourism Strategy
January 2014 – January 2015 (Ongoing)

Aboriginal communities, entrepreneurs and existing stakeholders to meet the targets established in the AtBC Five Year Plan; The Next Phase 2012-2017.

  • Recommendation 3: Increase awareness of the nature and value of, and the opportunities associated with, tourism in the region.
  • Recommendation 4: Increase tourism by using the region’s features and attractions to a full advantage.

Download the Project Overview - Click Here (331 Kb)

FINAL Report Submitted by Aboriginal Tourism Association of BC - Click Here


Regional Digital Image Bank (See Attraction and Retention)
Williston Lake Trout Project (See Attraction and Retention)
Development & Marketing of McBride Walks & Mountain Trails (See Attraction and Retention)
The Robson Valley Region Marketing Initiative (See Attraction and Retention)
Regional Farmers' Market Logo and Signage Project (See Agriculture)